Our Expertise

Marketing Services for Probate Law Firms

We help probate law firms attract clients dealing with estate administration, executor support, and probate litigation through trust-building digital campaigns.

100+
Happy Clients
500+
Projects Completed
$90M+
Quotable Revenue

Contact Us

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Hear It From Our Clients

testimonials

We were buried on page 4 of Google and relying on referrals. Within 6 months, Pattern 6 had us ranking #1 for ‘car accident lawyer’ in our area. Our signed cases have more than doubled."

Dom Lewis
Attorney at Jones Personal Injury

"We went from spending $15K/month on ads with no clear ROI to a predictable flow of signed cases. Pattern 6 built a system that actually works."

Sarah T.
Founder, Titan Injury Law

"Divorce law is competitive in L.A., but Pattern 6 delivered a winning Google Ad and SEO strategy that delivered consistent leads for us. Worth every penny."

James B.
Partner, Burke & Wynn LLP
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Evaluating Marketing Agencies? Learn What Makes Us Different

We offer a range of cutting-edge marketing services designed to amplify your firm's reach and impact.

Contract terms? Not us.

Many agencies will lock you in on a 1 year basis. Not us. We believe in our work, and don't need a commitment.

Expertise? Lots of it.

Our team comes from running SEO and paid ads for a $150MM company, generating over $90 million in quotable opportunities using our strategies.

Clear Landing Pages for Each Service

Instilling confidence every step of the way, you'll receive weekly reports of new leads broken down by channel.

Built for Scale? You bet.

Our strategies don’t just look good—they perform under pressure. From local firms to national rollouts, we’ve done it.

Top 3 Things to Consider in a Marketing Agency for Probate Law

Your marketing must communicate trust, speed, and calm expertise.

Low Visibility in Organic and Maps

Your agency should know how to write for people who may be overwhelmed or grieving.

Unclear Service Pages

Many probate cases are time-sensitive - your agency must deliver visibility fast.

Website Not Built for Conversion

We help build mobile-friendly, form-based or phone-based intake flows that reduce confusion.

Why Probate Law Firms Choose Pattern 6

We know how to help people find and choose you when navigating one of life's hardest transitions.

Local SEO for Probate & Estate Searches

We rank you for terms like 'probate lawyer near me', 'estate administration attorney', and 'executor legal help'.

Compassionate Messaging & Intake

We craft messaging and workflows designed for grieving families and sensitive situations.

Clear Landing Pages for Each Service

We separate uncontested, contested, and out-of-state probate services for clarity and conversion.

Review and Trust Signals

We guide you in building and showcasing reviews that offer confidence and warmth.

Common Challenges Probate Law Firms Face with Marketing

We've helped probate-focused firms increase inquiries and clarify service offerings.

Low Visibility in Organic and Maps

We ensure your firm ranks in your county and surrounding cities for probate-specific queries.

Unclear Service Pages

We create individual pages for estate administration, probate litigation, and executor guidance.

Website Not Built for Conversion

We create empathetic yet conversion-focused layouts that guide visitors to take action.

How We Work

How Our Marketing Process Works For Law Firms

Our process is built to generate qualified leads consistently, combining tailored messaging, targeted ad placements, and conversion-optimized landing pages - all backed by real-time analytics and legal industry expertise.

01

Discovery & Research

We begin by learning about your business, budget, and goals. Through this assessment, we determine gaps and opportunities to win in the market.

OUTCOME

Scorecard: Internally, we generate a scorecard to assess where your marketing program stands and how we can create a win-win outcome.

02

Build a Custom Strategy

Based on your goals and budget, we develop a marketing plan tailored to your firm—Google Ads, SEO, content, and lead nurturing built for personal injury intake.

OUTCOME

SOW: A scope of work (SOW) and roadmap with budget allocation, service focus, and timeline.

03

Launch & Optimize

Set up tracking, build landing pages, launch campaigns, and monitor cost-per-lead and call quality.

OUTCOME

Weekly report: Weekly read out of metrics and progress.

04

Report & Grow

Send monthly reports and hold reviews to go over performance, leads, intake feedback, and scaling opportunities.

OUTCOME

Monthly report: Custom dashboard detailing metrics of success and attribution.

Our Expertise

Why Choose Pattern 6 as your Marketing Agency

Discover what sets us apart and how we drive results for law firms like yours.

Niche Expertise with Probate firms

Unlike generalist agencies, we specialize in marketing for Probate firms. From understanding client intent to crafting compelling intake funnels, we align your strategy with how legal clients actually search and choose representation.

Proven Results in Legal Marketing

We’ve helped law firms generate millions in case value through SEO, Google Ads, and Local Service Ads. Our campaigns are built around conversion, not vanity metrics, and we focus on bringing in high-quality leads that convert to clients.

Transparent Reporting & Clear ROI

We provide monthly performance dashboards so you know exactly where your leads are coming from and what your return on investment is. No fluff, no confusion, just clean data that tells the story of your growth.

100+
Happy Clients
500+
Projects Completed
$25+
Revenue Generated
Contact Us

Ready to Grow Your Company?

Partner with Pattern 6 and let’s create something extraordinary together.

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FAQS

Frequently Asked Questions

We’ve compiled a list of the most frequently asked questions to help you get the information you need.

How does Pattern 6 help probate lawyers grow?

We use SEO, Google Ads, and UX best practices to help grieving families find and choose your firm.

Can you help us rank in our county and surrounding areas?

Yes. We implement location pages and map optimizations for top visibility.

Do you support both contested and uncontested probate?

Absolutely. We tailor landing pages and ad copy to fit both situations.

Do you build empathetic messaging?

Yes. Everything from copy to design is built to feel calm, confident, and respectful.

Why choose Pattern 6 for probate law marketing?

Because we blend empathy, SEO, and clarity to build trust and drive new client intake during a delicate time.

Still have questions?

Can’t find the answer you’re looking for? Please chat to our friendly team.